Source: Financial Times.
The resurgent $65bn art market has led to rampant speculation around the work of young artists — who see little of the profit.
The art market is, at its core, a visual industry. It is little surprise then that image-based Instagram has become one of the preferred social media platforms amongst galleries and artists alike. Two years ago the app introduced a new feature, “Instagram Reels”. How can you, as a gallery or artist, utilize Reels to fully mobilize your Instagram marketing strategy?